About us

ESA is a sports/entertainment marketing and evaluation firm.

At Entertainment Sports Agency, we know that sports and entertainment industries have distinct needs that require very specific capabilities. We created Entertainment Sports Agency to concentrate the resources and talent to address those needs.

That’s why we work in partnership with other trusted advisors to guide our clients’ financial decision-making, and we are committed to providing them with the best current strategic guidance available. We provide unique opportunities for clients with corporate marketing initiatives, and sports properties for sales and sponsorship opportunities.

ESA also works globally with its clients in areas including licensing, endorsements, philanthropy, gaming, and digital content, and guide them through their vital decision-making processes.

Our Services

At ESA we help put our clients and people at the heart of the world’s greatest experiences in sport and entertainment all around the world.

evaluation

Evaluation

Sponsorship evaluation is one of the key services provided at ESA. It helps clients to get a thorough and overall understanding of the cost/value ratio of their sponsorship initiatives, while right holders look to us for an objective third-party evaluation of their assets in the marketplace. We specialize in the following types of analysis: Naming Rights Analysis, Property Analysis, Media Analysis and Sponsorship Analysis.

sponsorship sales

Sponsorship Sales

Using our in-depth analysis to help determine the value a property represents to the corporate community, our experienced sales team is then able to offer recommendations and strategies to maximize the potential of your sponsorship opportunity and approach the marketplace with an attractive value proposition.

market research

Market Research

To obtain more in-depth information about the sponsorship’s impact on brand awareness, loyalty, etc., research is required. We have experience with virtually every kind of market research, both customized and standardized, allowing us to select the most effective methodology.

strategic consulting

Strategic Consulting

At ESA we interpret the data and filter it through our years of industry experience to give our corporate and property clients valuable strategic insight and direction. Fan Experience, Fan Engagement and Fan Satisfaction are some of the biggest buzzwords in the sports industry today and all represent areas where ESA can provide next-level insights that will paint a clear picture of who your fan really is.

Our Naming Rights Experience

Naming rights occupy the highest point on the sponsorship pyramid and typically carry with them a number of major benefits. Our team is renowned for its expertise in naming rights and has been the lead negotiator for several facility naming rights agreements. ESA has negotiated millions in sponsorship contracts on behalf of clients and has been the lead negotiator on many major naming rights agreements. We’re involved in every step of the way with the following types of facilities:

  • Major and Minor League Stadiums and Arenas
  • Convention Centers
  • Amphitheaters
  • Theaters/Museums/Performing Arts Centers

Contact Us

London Office

30 Daneswood Avenue

London

United Kingdom